Q: I’m in the process of making some big changes in my business and I know my message needs to be modified but I’m not sure how to do that. What’s your best advice?

A: The answer to your question is a question. 

What type of messenger are you?

In order to build a solid foundation for your business, your message and your strategy are KEY components to your success.  And, when it comes to creating marketing messages with integrity there are 3 types of messengers. Each messenger style has very distinct characteristics which continue to evolve as you evolve your business.

Are you a

• Launcher?
• Leader?
• Legacy Creator?

Take this quiz to discover which type you are and how you can level up your message and strategy no matter where you are on your business journey.  You’ll also receive a special messaging exercise to help you apply the values-based “Challenge. Solution. Invitation.™” framework. This will help you flip your script to focus on PASSION points and get more clear about your value proposition and how to elevate your message.

Take The Messenger Quiz here and share your messenger style (use the social share buttons).  You are welcome to comment here by leaving a reply and sharing how accurately the quiz assessed your situation.

Do you have questions about branding, copywriting, and marketing? Submit your questions here and I might just blog the A to your Q.

Lisa Manyon

Lisa Manyon is "The Business Marketing Architect," a content strategist for mission-driven entrepreneurs. She's the creator of the values-based "Challenge. Solution. Invitation.™" communication framework to create marketing messages with integrity by focusing on PASSION points (as seen in Inc. Magazine). She specializes in reverse engineering your most powerful solutions into profitable revenue streams. She offers coaching, consulting, copywriting training, and strategies to effectively market your business. Her content strategy plans are known to produce million-dollar results. She’s a #1 international bestselling author and award-winning speaker available to teach, train, and transform your audience with interactive Business Breakthrough Boutiques. She offers business-building resources on her award-winning blog. www.writeoncreative.com/blog