Write On ~ Creative Writing Services

By Lisa Manyon, www.lisamanyon.com

My good friend Sheri McConnell, founder of the National Association of Women Writers, is hosting her 7th Annual Event on April 23rd and 24th.

This year’s event is focused on helping you Create Your Very Own Passionate Writing Life!

This event is completely free and even if you can’t attend, make sure you sign up for the free audio files and our downloadable 2008 TeleSummit Workbook.

The NAWW 2008 Telesummit features:

(1) Sandy Grayson on Secrets to Getting Celebrity Endorsements-How To Get Fabulous Celebrity Endorsements for Your Business, Your Book and Your Products ( I LOVE Sandy. she has great energy and we met at Ali Brown’s Online Success Blueprint Workshop).

(2) Sheila Bender on Hire Your Very Own Journal Keeper for Expanding Your Creative Voice

(3) Larina Kase on Standing Ovation-How to Own the Platform

(4) Renée L. Duff, Esq. on Copyright And Your Creativity

(5) Linda Joy Myers on Creating Your Memoir

(6) Marcia Yudkin on Creativity on Call- Become a More Productive Writer

Once you register, you’ll also receive their free workbook that features great handouts and information from the speakers. Plus, I think you’ll really benefit from participating on the calls.

Cheers to your continued success!

Thanks for sharing this FREE resource, SIGN ME UP!!!!!

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By Lisa Manyon, www.writeoncreative.com

Using Your Marketing Real Estate Wisely.

Small spaces can pack a real punch. One of the smallest areas you have to work with is your business card.

So, let’s take a look at how to make the most of this little chunk of your marketing real estate.

Wise use of both sides of the business card makes sense. Many people are still stuck in the standard, one side of the card method. This works if you only want to provide your contact information or you don’t have anything else to offer your prospects. It’s the bare bones approach.

However, using the real estate on both sides of your card to pique curiosity and invoke action is important. It’s especially important if you are an internet marketer.

It’s one thing to include your website address and it’s an entirely different (and more effective) technique to invite visitors to your site and offer them something in return (think free reports and bonuses).

It’s also important to include contact information. All of your contact information. This includes your business mailing address (even if you are an internet marketer and do the majority of your transactions online).

Here’s why: People may actually have the occasion to send you valuable information, thank you cards and even gifts.

Personally, I’m a firm believer in good old fashioned thank you cards. It’s common courtesy to send them and since it’s become the exception rather than the rule, it’s even more important to me. In fact, Peter Bowerman has gone so far as calling me the “Thank You Card Queen.” I’ll take it, thank you. Perhaps that warrants another card?

Some business owners may not find this important. Maybe they aren’t interested in receiving a ton of junk mail. Who knows? What I do know is not being able to contact people by various means of communication can actually turn potential customers and business colleagues off. At the same time, using your calling card or business card to your fullest advantage is just smart business.

Here’s a quick checklist of questions to make the most of your cards.

Follow these simple guidelines and your business card will really begin to work for you.

• Is your contact information including snail mail address, website, telephone number and email included?
• Have you included an offer with a call to action?
• Are you using both sides of your card?
• Does your business card support your professional brand? (logo, colors & overall message)
• Is the design unique and memorable?
• Have you professionally printed your card on nice card stock? (no perforated edges, please).

With these simple guidelines, your card will really start working for you.

Technorati Tags: Lisa Manyon, Write On Creative, www.writeoncreative.com, www.lisamanyon.com, copywriting, copywriter, copy

What would happen to your business if you were able to double the number of qualified, prospects you are able to reach?

How would it feel to have qualified, decision-makers eager, willing and delighted to meet with you?

Join Wendy Weiss, The Queen of Cold Calling, as she discusses cold calling and how she helps entrepreneurs, business owners and sales professionals – just like you – prospect fearlessly and schedule more new business appointments in less time.

The Cold Calling Free Preview Call is on April 24, 2008 and details can be found here.

Prospecting is perhaps the most important skill that entrepreneurs, business owners and sales professionals must master to be truly successful. Let’s face it, without customers you don’t have a business, and without prospecting, you don’t have customers!

In this day and age there are certainly many avenues that one can take to reach prospects. No other avenue, however, is as powerful as the one-on-one, personal, direct connection that you can make with a prospect by having a great telephone conversation.

Outsmart and Outsell the Competition

On the telephone, you can instantly build rapport, gather information, show your expertise and move your sales process forward, all of this while your competition is still trying to get in the door.

Many people, however, struggle with prospecting by phone. The reality is that prospecting can be difficult, but it doesn’t need to be. The good news is that cold calling is a communication skill, and like any communication skill, it can be learned and improved upon. In working with my clients, many of them have practiced new skills and are thrilled to see their results change.

If you struggle with prospecting, you too can see amazing change and terrific improvement in your ability to connect with multiple new prospects on a personal level, and have them agree to sit down and have a further conversation with you.

The Cold Calling Free Preview Call is on April 24, 2008 and details can be found here.

The Struggle is Over

Because so many people struggle with cold calling, appointment-setting and new business development, it has become my top priority to help you get your business to where you want it to be.

That’s why Wendy is recommending the proven new business development strategies, tactics, techniques and tips you will learn by attending this preview call.

The Cold Calling Free Preview Call is on April 24, 2008 and details can be found here.

Here’s what people are saying about ‘Cold Calling College’:

‘I recently called six companies and was able to get four solid introductory appointments on my calendar with minimal effort! If I can keep up this pace I can make more money in less time.’ - Tracy M. Brodd, Account Executive, American Identity

And isn’t that what it’s about? Making more money in less time.

You can do it too.

The Cold Calling Free Preview Call is on April 24, 2008 and details can be found here.

Don’t wait. This preview call is guaranteed to help, right now, regardless of your sales experience or background.

To your success!

Lisa

Technorati Tags: Lisa Manyon, Write On Creative, www.lisamanyon.com, www.writeoncreative.com, Wendy Weiss, The Queen of Cold Calling, cold calling, cold calling preview call, Cold Calling College

By Lisa Manyon, www.writeoncreative.com

WARNING: This musing may come across as a bit of rant. (thanks in advance for reading on).

As you know, I’m a relatively positive and optimistic person. I usually don’t let people get me fired up. After all, I’d rather channel good energy into doing the best possible job I can at whatever it is I happen to be doing.

So, let me start by sharing a story. Please note, this story isn’t specific to one incident. It’s actually been fictionalized from a combination of experiences from me and my colleagues. (It’s so great to have like minded tribes who “get it!”).

Imagine a busy day in the life of a copywriter. Deadlines looming, research projects in full swing, writing time blocked out, scheduled conference calls on the calendar, email correspondence clicking away and calls rolling in via telephone or messages being filtered via stellar VAs.

Then “IT” happens. A new client inquiry from a frantic soul. Someone who “doesn’t have time to write copy.”

The questions begin. A barrage of inquires peppered forth. How do you work? What are your rates? Can I have the copy tomorrow?

Patiently and methodically the copywriting process is explained. The “this is how I work” spiel is shared.

When we get to the standard turn around time of 4 - 6 weeks there is silence.

Then, slight stammering from the potential client and a request to have the project sooner.

Eloquently, the option of requesting a rush job (anything less than 2 weeks out for me) is billed at 50% more is offered.

More stammering and the comment ” I don’t consider two weeks a rush job.”

Suddenly, the copywriting groove is broken.The copywriter’s groove is a fun, funky process. It is writing after all. Plus, some negotiation and knowledge that the end product helps provide a solution or lucrative end result. This includes time, creative mojo, talent and most professionals are booked well in advance.

A deep breath from the copywriter and a polite “That’s my policy” ends the inquiry.

Amusement overtakes annoyance. The copywriter smiles, shakes his or her head and gleefully realizes the potential client wasn’t a good fit. Clearly there was a lack of understanding of how professional copywriters roll.

The satisfaction of knowing only clients who understand the value of both great copy and time are worthy of a collaborative working agreement, settles in.

Finally, we’re left to question, “If you don’t have time to write your own copy, why would you think someone who does so for a living would have time to drop EVERYTHING else on their plate to move heaven and earth for you without an already established working relationship?”

The answer: Quick turnaround time isn’t likely (without a rush fee or prior working knowledge of the clients needs). Especially when it comes to seasoned copywriting pros. We’re busy, we have loyal clients we work with regularly and they understand not only the importance of stellar copy, they respect the process.

So, thanks, on behalf of copywriters across the globe, to all of you who “get it”. You are appreciated and you’ll have your copy in 4 - 6 weeks.

Technorati Tags: Lisa Manyon, Write On Creative, www.writeoncreative.com, www.lisamanyon.com, copywriting, copywriter, copy

By: Lisa Manyon www.lisamanyon.com

The Well Fed Writer is THE book that really lit a fire under me. After devouring the contents from cover to cover, I KNEW I had to follow my calling. That was back in 2003. Since then, I’ve followed Peter Bowerman’s advice, invested in mentorship with top guns like Lorrie Morgan-Ferrero, completed Glazer Kennedy’s Creating Copy that Sells certification and am happily doing what I love.

I always give credit where credit is due and I want to thank Peter for his inspiration. I also want to welcome him to the blogosphere. He recently launched a new blog and if you’re interested in copywriting and weighing in, you’ll wanna check it out. In fact, I urge you to check out all he has to offer at The Well Fed Writer.

Thanks again, Peter and welcome to the blogosphere! 

Technorati Tags: blogs, copywriting, copy, blogging, blogosphere, Peter Bowerman, Well Fed Writer, www.lisamanyon.com

Fittingly, my selection for Rock On is titled “Traveler”. O’Brien was introduced to me courtesy of Ben Howard.

There is something about his style that speaks to me. My personal favorite on this album is called “Let Love Take You Back Again.”

Take a listen. I think you’ll like it.

Check Tim O’Brian out here~

Technorati Tags: www.writeoncreative.com, Write On Creative, copywriting, Lisa Manyon, Tim O’Brien, Traveler

By Lisa Manyon: www.lisamanyon.com 

I’m entering March with renewed energy and inspiration.

I must admit it feels really good.

2007 was a difficult year. My surgeries and other personal trials and tribulations really zapped my energy.

That’s why it’s so important to know “when to say say when.” In February, when I had my nasty bout of flu, I believe it was my body finally telling me to take it easy. I listened - mostly because I had no choice.

Once I recovered, I knew it was time to do something for me. Hence, the trip to Montana.

Not only did I visit with one of my longest and dearest friends, Shana, I also had the opportunity to share time with a new friend.

It’s always wonderful to see Shana. I hope you have lifelong friends who feel like home and make you laugh uncontrollably. The kind you know you can always count on.

Plus, spending time with my new friend brought back a part of me that seemed to be missing. I was reminded of the importance of fresh air and just getting out and moving. Quite honestly, it was hard to come home.

I sincerely hope you are making room for new experiences in your life.

You may wonder what my point is. Never fear, there is one. For those of you who work at the computer day in and day out, I think you can relate to the cooped up feeling.

Often, there is so much work it feels overwhelming. So, we may not take the time to do what we need to do for ourselves.

Here’s my point -

Take care of you. Do things that bring you joy. Make sure you have a healthy balance of work and play.

It’s that simple.

I feel absolutely blessed that my business allows me the freedom I need. Having the ability to grab my laptop and work from anywhere in the world is truly amazing.

I wish you the same. May you go forth and create a life you absolutely love.

Oh, and stay tuned for future travels in 2008. I’m off to Europe and Bali this year and I’ll keep you posted on my travels.

Technorati Tags: www.writeoncreative.com, Write On Creative, copywriting, Lisa Manyon, Montana

By Lisa Manyon, www.lisamanyon.com

The internet makes doing big things from small areas possible. Lewiston, Idaho business owner, freelance writer and marketing expert, Lisa Manyon takes full advantage of technological connections. Manyon, owner of Write On ~ Creative Writing Services, LLC. ® will be featured on a premium teleseminar with Lorrie Morgan-Ferrero who is one of the nation’s top female copywriters. The topic of the teleseminar is POWER Planning.

(PRWeb) January 7, 2007 — The internet makes doing big things from small areas possible. Lewiston, Idaho business owner, freelance writer and marketing expert, Lisa Manyon takes full advantage of technological connections. Manyon, owner of Write On ~ Creative Writing Services, LLC. ® will be featured on a premium teleseminar with Lorrie Morgan-Ferrero who is one of the nation’s top female copywriters. The topic of the teleseminar is POWER Planning.

Morgan-Ferrero was impressed with Manyon’s POWER Planning Process and decided to ask her to co-host the teleseminar on January 17th at 5 p.m. Pacific/8 p.m. Eastern.

Read the Rest of This Release Here

Or, tune in to the podcast here:

Technorati Tags: Lisa Manyon, Write On Creative, The Power of Pods, copywriter, copywriting

By Lisa Manyon, www.lisamanyon.com

Red Hot Copy and Write On ~ Creative Writing Services, LLC. have formed a collaborative business agreement with little regard to their geographic locales. The two key members live in completely different states.

(PRWEB) June 7, 2007 — Lorrie Morgan-Ferrero of Red Hot Copy in Los Angeles, California recently launched a nationwide copywriting program to mentor top notch copywriters. (Enrollment for the program is now closed and members have been selected by application based on experience and attitude.) Lisa Manyon (located in Lewiston, Idaho), President of Write On ~ Creative Writing Services, LLC has been named Managing Director of the exclusive program effective immediately.

Although Manyon and Morgan-Ferrero have met and worked briefly in person, technology today supports long distance working relationships. They will stay closely connected via phone, fax, email, and webinars (online seminars using the Internet). Travel is only a minor part of the position as Manyon will travel to Los Angeles twice yearly for the live Gold events.

Read the Rest of This Release Here

Or, tune in to the podcast here:

Technorati Tags: Lisa Manyon, Write On Creative, The Power of Pods, copywriter, copywriting

By Lisa Manyon, www.lisamanyon.com

Although states away, Manyon resides in Idaho, and Viertel calls Minnesota home, the power of technology and the spirit of competition ignited a fierce battle to lead their respective teams to victory. In the end, Minnesota led her team to victory by 2% in the Bootcamp competition but it was a close race. Plus, the Power Planning Expert and Time Management Guru created a collaborative product of their own.

(PRWEB) June 13, 2007 — When Lorrie Morgan- Ferrero hand selected the team leaders for her recent Red Hot Copywriting Bootcamp, two of the chosen were mentees of Ferrero’s, Lisa Manyon and Viki Viertel. Although states away, Manyon resides in Idaho, and Viertel calls Minnesota home, the power of technology and the spirit of competition ignited a fierce battle to lead their respective teams to victory.

Fledgling and seasoned copywriters from across the nation invested a minimum of $997 to participate in Lorrie Morgan Ferrero’s Red Hot Copywriting Bootcamp. This online copywriting course has boosted the success of internet sensations such as James Roche, (The Info Product Guy) and Michael Port, author of Book Yourself Solid.

Read the Rest of This Release Here

Or, tune in to the podcast here:

Technorati Tags: Lisa Manyon, Write On Creative, The Power of Pods, copywriter, copywriting