Write On ~ Creative Writing Services

 By: Lisa Manyon www.writeoncreative.com

Lorrie Morgan-Ferrero’s Speed Copywriting Workshop in Redondo Beach, California was phenomenal. I spent four power-packed days learning, living and connecting with like-minded people with real vision.

While I had every intention of posting updates on the blog during the event, there simply wasn’t time. Each day left me supercharged with too much to think about.

It was the best thing I have done for myself professionally, ever. If you can glean one bit of insight from this, remember to attend workshops and events that connect you with people you can learn from.

Lorrie’s line-up included her own amazing talents plus guest gurus Perry Marshall, James Roche’, Mitch Carson, Wendi Friesen, John Carlton and Michael Port. (more…)

By: Lisa Manyon www.writeoncreative.com 

After returning from my five day stint in Redondo Beach, California, I was missing the links. September drizzles couldn’t keep me off the course. John and I decided to sneak in 9 and am I ever glad I did. Not only did the fresh air and cleansing rain invigorate, I got my first birdie. (more…)

By: Lisa Manyon www.writeoncreative.com

After posting my first article in the “On the Green” category of my blog, I’ve been asked by a few readers “What does golf have to do with business?”

I believe it has a lot to do with business even though I’m not a golfer who regularly conducts business on the green. Here’s what I mean. I’m obviously not part of the good ole’ boys network. Inviting potential clients for a round of golf and a cigar probably isn’t going to land me any new jobs.

Golf is a sport. It’s challenging and stimulating and for me. It’s a great way to clear my head and get the creative juices flowing.

At this point, I don’t plan golf outings with clients to try to bond. I find discussing business while golfing can be a bit distracting. Plus, my work speaks for itself. If I want to impress, I direct people to my webstite or schedule a meeting. But I do use the time on the course wisely and it helps my business. (more…)

Posted by: Lisa Manyon www.writeoncreative.com 

Award winning Peter Bowerman is someone you need to take note of if you want to make serious cash copywriting. Peter is a friend, mentor and colleague. I highly recommend all of his books and if you haven’t signed up for the Well Fed e-pub, do it now at Peter’s Pad

By: Lisa Manyon www.writeoncreative.com 

Published Lewiston Chamber of Commerce Newsletter September 06

To create the most compelling marketing and promotional pieces possible, you must first think from your customer’s perspective.

Once you know what you want your promotional copy to do, who you want to talk to and how you need to say what you want to say to get results, it’s time to explore features and benefits.

Tell your readers/customers what’s in it for them. (more…)

By: Lisa Manyon www.writeoncreative.com 

According to Gene Quinn, President & Founder of IPWatchdog, Inc. the definition of a trade secret follows;

A trade secret is any valuable business information that is not generally known and is subject to reasonable efforts to preserve confidentiality. Generally speaking, a trade secret will be protected from exploitation by those who either obtain access through improper means, those who obtain the information from one who they know or should have known gained access through improper means, or those who breach a promise to keep the information confidential.

For our purposes, I want to focus on the last part of this definition in an edited version.

 < Generally speaking, a trade secret will be protected from exploitation by those who breach a promise to keep the information confidential.>

This sentence is important because in order to keep a promise to my dad and so that I’m not disowned (which is what he said he would do if he were specifically named in my blog), my dad has now become a “trade secret”. He will be protected from exploitation because I made a promise to do so.

Let me explain. (more…)

By: Lisa Manyon www.writeoncreative.com

Here’s a little background about my golf prowess or in reality my lack thereof. I’m not extremely athletic and have never played sports well.

I tried little league when I a was kid but the carsickness dilemma kind of put a damper on that. To say my middle name is not “grace” is at times a gross understatement. None the less, I’ve taken a liking to golf. This is really rather ironic because up until about three years ago, I thought the entire idea of chasing a little white ball around the course for four hours was, well, ridiculous. I simply didn’t get it.

My newfound interest really boils down to the old saying “if you can’t beat ‘em, join ‘em.”  My husband is an avid golfer and he introduced me to the sport. Not only is he an avid golfer, he’s good. This year he made his first hole in one and yesterday he shot a 68. Plus, my brother in law Scott Manyon is a golf pro (no family pressure here). (more…)

Posted by: Lisa Manyon www.writeoncreative.com  

Investing in professional growth is a personal hot button for me. I understand the value and because of that I’ll share some of the best resources available with you. Enter Lorrie Morgan - Ferrero of Red Hot Copy. If you want to get Red Hot then I highly recommend Red Hot Copy to Woo Your Target Market. Plus, you don’t want to miss her copywriting bootcamp and live events!!!!

Posted by: Lisa Manyon www.writeoncreative.com

If you’re serious about launching your writing career to the next level, then you need to seriously consider joining the NAWW. This tool has been an invaluable resource of networking and knowledge. Check it out here The National Association of Women Writers

By: Lisa Manyon www.writeoncreative.com

Life is a continual lesson. Recently my article 7 Surefire Signs of a Virtual Violation & 5 Ways to Avoid It has made it’s way through cyberspace to help others avoid similar situations. I’m excited to announce that it’s been featured in Lorrie Morgan-Ferrero’s Red Hot Copy e-zine Copywriting TNT  Jenna Glatzer chose to share it with her subscribers at Absolute Write and Stephanie Chandler featured the article on BusinessInfoGuide.com. Plus, Media Bistro Editor Claire Zulkey has added a link  at MBToolBox. (more…)