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    Lisa's Blog | Recent News

    June 14, 2017

    Q:  What are your best time management tips? How can I find time to take care of myself — i.e. exercise, get everything done and keep up on industry reading. A: Great Q. You must make yourself a priority.  How you do this will vary depending on your schedule, family commitments, dedication to your health and well-being as well as learning style preferences.  I tend to batch my time to leverage and maximize productivity. Let’s break it down based on your question. It’s best to start with self-care because you cannot give from an empty cup.  So, you must make sure you’re eating nutritious foods and carving out time for YOU. For example: Self-care is my TOP priority. Because I spend a lot of time at the computer I try to walk at least 1/2 hour each day. When […]

    March 19, 2017

    What type of messenger are you? In order to build a solid foundation for your business, your message and your strategy are KEY components to your success.  And, when it comes to creating marketing messages with integrity there are 3 types of messengers. Take this quiz to discover which type you are and how you can level up your message and strategy no matter where you are on your business journey.   As you build your business there are key areas you’ll want to focus on.  These areas include: Messaging/copy – to connect and convert prime prospects into paying customers/clients Planning/strategy – to get your message to the masses to make more money Brand/image – to ensure your business is recognizable and relevant Publicity/PR – to be featured via ink, air and facetime in the media (print, radio/podcast, & TV) Revenue streams/packaging […]

    March 18, 2017

    Q: What’s the best online learning management platform for a solopreneur that does all operations? My audience wants an interactive experience. A: That’s a big question and it depends on YOUR strategy and the desires of your audience. I wish there was a magic answer for this. Like most business building activities, there is no cookie cutter solution for developing and hosting your online course. You’re going to have to do your due diligence to find what will work best for your community (and answer the questions I’ve outlined below). I am going to assume that you want it hosted elsewhere (this is just a guess on my part since you didn’t specify). Consider researching online learning platforms like Udemy, Skillshare, and Thinkific. There are too many variables to give a concrete answer but hopefully this will help. Some questions […]